Webinar - Boosting AOV With Upsells

In this webinar, we discuss the various ways Ultracart makes upsells easy and customizable for merchants. We'll demonstrate how to offer customers new and interesting products, upsells, upgrades, cross-sells, and bundles using UltraCart StoreFronts.

Upsells in the checkout

• Order replacement bump: Replaces the item in the cart with a special item at a special price.
• Frequently purchased with: Shows one or more related items using the related item system.
• Slider option: Great for offering warranties, shipping protection, or subscription upgrades.

Post-checkout upsells

• Offers presented after the checkout and payment capture.
• One of the most effective ways to create upsells and increase average order value.
• Upsell configuration within storefronts, including paths, variations, and offers.
• Advanced options for targeting specific customers and products.

Pre-checkout upsells

• Offers presented before the checkout process.
• Configured in the same system as post-checkout upsells.
• Useful for bundles, subscription upgrades, and allowing customers to construct their package or bundle.
• Can be tested and optimized like post-checkout upsells.

Testing and optimization

• Experiment with different upsell strategies to find what works best for your customer base.
• Use the built-in statistics to track the performance of upsell nodes and experiments.
• Focus on optimizing the first offer customers see.
• Fully optimized upsells can potentially double average order value.

Next Steps

If you're interested in learning more visit docs.ultracart.com for comprehensive documentation and a step-by-step guide to implementing upsells. Additionally, Scalelean offers support for those who need help getting started with Upsells or advanced customizations.