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Sales & Profitability Tracking
Boost revenue with UltraCart’s real-time analytics. Track total sales, profitability, AOV, and cart abandonment rates to identify trends and optimize conversions. Built-in A/B testing helps you refine pricing, product descriptions, and checkout flows—no third-party tools needed.
- Total Revenue & Profitability – See real-time sales data, expenses, and net profit.
- Average Order Value (AOV) – Analyze trends in customer spending behavior.
- Cart Abandonment Tracking – Identify where customers drop off and adjust checkout strategies.
- Checkout Funnel Analysis – Find bottlenecks in the checkout process and improve conversion rates.
- Built-in A/B Testing – Optimize checkout pages, pricing, and product descriptions.
Marketing Attribution & Performance
Maximize ROI with UltraCart’s marketing analytics. Track ROAS, email, SMS, and affiliate campaign performance. Identify best-selling products and optimize marketing strategies to drive traffic, boost conversions, and increase profitability.
- ROAS & Campaign Tracking – Track email, SMS, and affiliate marketing performance.
- Affiliate Sales Performance – Measure revenue generated from affiliate partners.
- Product Performance Metrics – Identify best-selling and underperforming products.
Inventory & Logistics Analytics
Streamline operations with UltraCart’s inventory and logistics tracking. Monitor stock levels, reduce shipping costs, and optimize supplier performance. Prevent stockouts and fulfillment delays to ensure a seamless shopping experience.
- Real-Time Inventory Management – Prevent stockouts and overstock issues.
- Shipping Cost & Fulfillment Analysis – Reduce shipping costs by analyzing logistics data.
- Supplier Performance Monitoring – Track delays and optimize vendor relationships.
Customer Behavior & Retention Analytics
Understand and retain customers with UltraCart’s advanced analytics. Segment audiences, measure CLV, and analyze session heatmaps to improve engagement. Track upsell and cross-sell performance to increase average order value and customer loyalty.
- Customer Segmentation – Group customers based on behavior and demographics.
- Customer Lifetime Value (CLV) – Track the revenue impact of repeat buyers.
- Automated Customer Flows – Set up workflows based on customer actions.
- Session Recording & Heatmaps – Monitor how customers interact with your site.
- Upsell & Cross-Sell Performance – Measure the impact of pre- and post-checkout upsells.
Mastering eCommerce Analytics
Understanding eCommerce analytics is essential for optimizing your storefront, maximizing revenue, and scaling operations. Whether you’re a small business looking for quick insights or a high-volume enterprise needing advanced analytics, UltraCart provides the tools you need.
Built-In Insights & Advanced BigQuery StrategiesStructured Insight
Easily analyze and compare sales performance across different time periods in your UltraCart account. Track trends by week, month, or year and compare data to previous periods for smarter business decisions.
Key Performance Indicators (KPIs)
Get a clear snapshot of essential eCommerce metrics. UltraCart’s KPIs break down the data driving your success, helping you focus on what’s working and improve what’s not.
Total Sales Breakdown
Gain a detailed view of sales across all your channels, including StoreFronts, Amazon, and eBay. Track key metrics to optimize performance and maximize revenue.
Expense Analysis
Understand the true cost of doing business with a comprehensive breakdown of expenses. Identify factors impacting profitability and take control of your bottom line.
Profit Tracking
See the full picture of your profitability. UltraCart compares your revenue with shipping, fulfillment, marketing, and payment processing costs, giving you a realistic profit analysis.
Marketing Attribution Analytics
Measure the effectiveness of your marketing campaigns. UltraCart’s analytics break down the revenue and profit generated by each campaign, helping you make data-driven decisions that maximize ROI.
Advanced Analytics & Visitor Insights
Dive deeper with UltraCart’s analytics. Track visitors by traffic source, location, and product interest. Monitor top-selling products, average order value (AOV), and other key metrics to refine your strategy.
BigQuery-Powered Data Warehouse
Need even more insights? Seamlessly integrate UltraCart with Google BigQuery for advanced data analysis, reporting, and business intelligence.
Support
Our dedicated, support team is here to help you every step of the way!
Never outsourced. 100% in-house, US-based support.
Talk to real people who understand your business—no AI bots, no automated responses. Our experienced team is ready to help you solve problems, big or small.
Learn MoreQuick answers to common questions.
Need assistance fast? Access our robust knowledge base or connect with a support representative for swift resolutions.
View FAQExtensive documentation and code examples.
Dive into our detailed guides and examples to optimize your UltraCart experience. From setup to advanced features, our resources cover it all.
View DocsPersonalized phone and email support.
Pick up the phone and speak directly with our expert team, or send an email for personalized assistance tailored to your needs.
Reach Out!Video training tutorials, guides and tips.
Explore a library of easy-to-follow video resources to master every feature of UltraCart and maximize your eCommerce success.
View VideosOnboarding Assistance for New Merchants.
Get personalized help setting up your store, adding products, and integrating payment gateways to launch quickly and confidently.
Contact Support